“Brand” is one of those words that is either overly misused or completely misunderstood. In either case, it’s not going to do you any favors until you know what it…
India’s digital sector market is projected to cross Rs 20,000 crore in the next three years from Rs 8,490 crore at present. Digital mediums are likely to surpass traditional ones by…
In these product positioning strategies to provide direction and focus for your brand. You know your product or business is a one in a million idea, but how will others…
India’s digital sector market is projected to cross Rs 20,000 crore in the next three years from Rs 8,490 crore at present. Digital mediums are likely to surpass traditional ones by…